The Brand

My name is Elisabeth, and I am the designer and owner of Little Mama Shop!
The brand was born from my dream of owning my own business and being my own boss. However, being a MOM was the true inspiration for this business! I have been shopping on Etsy for many years, and I realized that many of the owners were stay at home MOMS. I was not only thrilled to be supporting small business owners, but I was impressed with all the products I purchased. It was then that I realized I wanted to create and sell my own creations too! I made the decision to set up a shop with Shopify ( and Etsy (miniandmeco), and there was no turning back!

When you have a passion for creativity and you marry it with being your own boss, you get one happy business owner! What started off as a side job in 2019 quickly turned into a full-time job one year later. I couldn’t be happier with this awesome journey!

If I could give one piece of advice to someone interested in opening up their own shop or starting their own business it would be this – don’t compare your beginning to someone else’s middle. It’s sooo easy to feel defeated when you see a competitor’s number of products, or amazing instagram account, BUT do remind yourself that they too had to start with nothing to become something!

Thank you so much for being apart of my journey!


the brand